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SEO And Content Marketing - Differences Between Them


SEO and Content Marketing

SEO and Content Marketing both are very important tools in Digital Marketing. SEO it is short for Search Engine Optimization, it is process of affecting online visibility of a web page. It is used to improve the amount of visitors to your website, also by obtaining a high page ranking in a search engine result. An SEO friendly website can rank better than Non- SEO websites. So this kind of websites get more traffic from different search engines like Google, Yahoo, Bing etc.

Content Marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online. Consistent content to attract and retain a clearly defined audience and, ultimately, to drive profitable customer action.

Comparison between SEO and Content Marketing

The main difference between Content Marketing and SEO is that. In the case of Content Marketing is how to get more exposure online with the use of content. In SEO is more technical and it is do with the website designs, structure and behavior. You make sure that when your website has a proper title, URL and Meta description. And also images have Alt attribute and many more.

With Content Marketing first you need to decide what kind of content to publish, and how to present it and how to promote it online so that it is appears in front of your target audience.



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